For venues

Parallax Live

Bring venues and attractions to life with unforgettable 3D experiences.

Parallax Live brings characters, creatures and entire worlds into the room with the audience — for theme parks, attractions, theatre and live shows. Big enough to fill a venue, real enough to leave people speechless. The kind of moment a guest pulls their phone out for.

A holographic figure suspended above a packed arena stage

Capabilities

01

Built for spectacle

Stadium-scale holograms that share the stage with performers, props and the crowd — without dimming the house or asking anyone to wear a thing.

02

Show-night reliable

Designed for back-to-back performances, daily attractions and touring productions. Built to the durability standards of the live industry.

03

Story-first design

Our team works with yours to make Parallax part of the storytelling — not just a screen. Bespoke content, world-class creative direction.

Where it lives

Built for environments that demand presence.

  • Theme parks & dark rides
  • Touring concerts & live shows
  • Theatre & immersive productions
  • Museums & cultural attractions
Why now

Audiences expect more every season.

The bar for live experiences keeps rising — and the venues that move first are the ones people queue, post and come back for.

74%

of consumers prioritise experiences over physical products.

HospitalityNet; Stayflexi

70%

of consumers are more likely to recommend a brand after a standout 'wow' moment.

LinkedIn — The Power of WOW; Insight6 — Creating WOW Moments

Annual

Leading attractions increasingly refresh their headline experiences every year to drive repeat visitation.

AECOM Theme Index & Museum Index; Deloitte / WSJ — Commerce Experiences

What you get

Three steps. Zero risk.

Audiences expect more every season. Parallax Live is how venues and attractions stay ahead — with a managed model that proves the impact before you commit.

Phase 01 — Design

We scope the moment

Our creative and engineering teams visit your venue, work with your show directors, and design the hologram beat into your existing run-of-show — sightlines, cueing, safety and all.

Phase 02 — Pilot

We prove the reaction

We deploy for a defined run and measure what matters: ticket uplift, social shares, guest satisfaction, repeat-visit intent. If the numbers don't move, neither does any money.

Phase 03 — Tour

We keep the show going

Maintenance, on-call show support and seasonal content refreshes — so the moment people queue for keeps evolving rather than getting old.

Bring Parallax Live to your space.

Engineering and integration teams ready to scope your deployment.